Located in the breathtaking landscapes of the South Downs, South Downs Motorcycles is the local expert for enthusiasts of Norton motorcycles and other brands of bikes.
We have a passion that runs as deep as the valleys of our surrounding countryside, along with being a family-owned business promoting the legacy and quality that you have come to respect from the Norton motorcycle range.
Norton Merchandise

What we stand for

At South Downs Motorcycles, we believe that a Norton motorcycle is not just a means of transport; it's a piece of British history, a symbol of British engineering and excellence.
As a result, we are proud of our passion and knowledge and are here to help you find the right bike for your individual requirements.
As a result, we are committed to providing you with a selection of fantastic new and used motorcycles of excellent quality.

Motorcycle Sales

So why not discover our carefully put together collection of Norton motorcycles, ranging from vintage classics to the latest models?
Each bike is thoroughly inspected and serviced to ensure it meets our high standards and is ready for you to carve the roads of the South Downs and beyond.
Norton Motorcycles

Motorcycle Service & MOT

Our state-of-the-art motorcycle MOT and service workshop, with expert bike technicians with years of experience, can offer you a comprehensive bike service.
So whether it's routine maintenance or a bike MOT, we treat every motorcycle with the respect and care it deserves.

Norton Accessories

Safety is paramount on the road. As a result, our line of Norton-branded protective gear, including helmets, gloves, jackets, and boots, ensures you ride with confidence, combining top-notch protection with style.

Visit Our Motorcycle Dealership

So what are you waiting for?
Experience the spirit of Norton motorcycle at South Down Motorcycles today.
Whether you are looking to purchase a service or accessories, we are here for you to visit us in the heart of the South Downs. So contact us today to see how we can help you.
News Norton

News

Careers Norton

Careers

Message Us
Sales – 01730 774 395
Service – 01730 771810

VEHICLES

QUICK LINKS

Financial Conduct Authority

Financial Conduct Authority

WINCHESTER MOTOR COMPANY LIMITED (FRN 719717) t/a Winchester Motor Group are a credit broker and not a lender. Registered in England & Wales: 05199857 Registered Office: Address: 43 St Cross Road, Winchester, Hampshire, SO23 9PU. Data Protection No: ZA201505.  Finance is Subject to status. We work with several carefully selected credit providers who may be able to offer you finance for your purchase.

Finance

We can introduce you to a limited number of lenders whose finance products will have different commission amounts payable to us for introducing you to them. This may be in the form of a fixed fee, a percentage of the balance financed, or another incentive.

The exact commission amount payable to us will be presented to you once your finance proposal has been accepted, you may ask for commission disclosure at any time from our initial discussions through to the point when their agreement is set live and always in good time before you complete any retail finance documentation with us.

We are a credit broker and will not provide you with impartial advice.

Any lenders we use will conduct a full credit search to decide if they can offer you finance. This search will show on your credit file and will be seen by other lenders. If the lender is unable to offer you finance, we will try additional lenders, each of whom will record a search on your credit file. If these lenders are unable to offer you a finance agreement, we will then contact you and ask if you wish us to contact further lenders on your behalf.

Finance Products

We will provide you with information to assist with your funding decision relating to Credit Agreements such as: Hire Purchase and Personal Contract Purchase (PCP).

We will send you a Finance Quote and Product Information / Videos by email.

We do not charge you a fee for our services. Whichever lender we introduce you to, we will typically receive commission from them (either a fixed fee or a fixed percentage of the amount you borrow).

Financial Conduct Authority

WINCHESTER MOTOR COMPANY LIMITED (FRN 719717) t/a Winchester Motor Group are a credit broker and not a lender. Registered in England & Wales: 05199857 Registered Office: Address: 43 St Cross Road, Winchester, Hampshire, SO23 9PU. Data Protection No: ZA201505.  Finance is Subject to status. We work with several carefully selected credit providers who may be able to offer you finance for your purchase.

Finance

We can introduce you to a limited number of lenders whose finance products will have different commission amounts payable to us for introducing you to them. This may be in the form of a fixed fee, a percentage of the balance financed, or another incentive.

The exact commission amount payable to us will be presented to you once your finance proposal has been accepted, you may ask for commission disclosure at any time from our initial discussions through to the point when their agreement is set live and always in good time before you complete any retail finance documentation with us.

We are a credit broker and will not provide you with impartial advice.

Any lenders we use will conduct a full credit search to decide if they can offer you finance. This search will show on your credit file and will be seen by other lenders. If the lender is unable to offer you finance, we will try additional lenders, each of whom will record a search on your credit file. If these lenders are unable to offer you a finance agreement, we will then contact you and ask if you wish us to contact further lenders on your behalf.

Finance Products

We will provide you with information to assist with your funding decision relating to Credit Agreements such as: Hire Purchase and Personal Contract Purchase (PCP).

We will send you a Finance Quote and Product Information / Videos by email.

We do not charge you a fee for our services. Whichever lender we introduce you to, we will typically receive commission from them (either a fixed fee or a fixed percentage of the amount you borrow).

© 2026 Winchester Motor Group. Registered in England. Company Reg. No: 1033289. VAT Reg. No: 188207051. Automotive Website by Bluesky Interactive